What are all the available targeting criteria for Beta Tests?

Below are the available demographic criteria for targeting testers for our Beta Testing product. Additionally, we can create a screening survey for refined targeting on any criteria: interests, lifestyle, etc. All applicants must pass the survey before being accepted into the test.

Device platforms

Web based
Android (native / web)
iOS (native / web)
Mac (native / web)
Windows (native / web)
Linux
Physical product
By default, you will get a mix of devices and operating systems within your chosen platforms. To target specific OS versions, browsers, or devices, contact your account manager.

Country

USA
Canada
UK
Australia
India
Global (all countries)
For any other specific country, contact your account manager

Gender

Age range

Education

Associate degree
College graduate
Doctorate degree
High school graduate
Masters degree
Professional degree
Other
In college
In graduate school
In high school

Household income

Tech experience

Below average
Average
Expert

Extended Targeting Criteria

Contact your account manager to target on any of the following criteria:

Interests

Music
Gaming
Entertainment
Sports
Health & Fitness
Travel
Finance
Learning
Dating
Art
Social
Shopping
Business
Productivity
Home & Garden
Food
Technology
Fashion
Books
Automotive

Parents

Yes / no
0-2 year olds
3-7 year olds
8-12 year olds
13-17 year olds
18+ year olds

Employment

Full time
Part time
Unemployed

Employment Industry

Education
Finance & Banking
Food & Beverage
Government & Non-Profit
Healthcare
Hospitality & Travel
Manufacturing & Construction
Media & Entertainment
Software & IT Services
Retail

Job Function

Accounting & Finance
Administrative
Arts & Design
Education & Training
Engineering
Information Technology
Management
Marketing, Sales, and Business Development
Operations
Software Testing

Company Size

Self employed
Startup
Small or Medium business (1-999 employees)
Large or Enterprise (1,000+ employees)